Where we work · Sarawak
Digital marketing in Sarawak.
Sarawak is not one audience. A campaign that works in Kuching often needs different search terms, different timing and a different channel mix by the time it reaches Sibu or Miri.
Planning statewide, not generically
Distances in Sarawak are large and most business categories are regional rather than statewide. A contractor in Kuching and one in Bintulu are rarely competing for the same customer, but they will often be competing for the same generic keyword.
So we split the work: one set of pages and campaigns for the town where you actually deliver, and a broader layer for the searches where location does not matter — the comparison, definition and "how much does it cost" searches that feed everything else.
What a statewide plan usually includes
- A primary town page built properly, rather than four thin near-duplicate pages.
- Service pages that carry the non-local searches for the whole state.
- Paid search tightly geo-targeted, so budget is not spent outside your delivery area.
- Social and marketplace activity that runs statewide by default.
Towns we work with
Kuching
Our core market: digital marketing for Kuching businesses.
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Sibu
Search and social for a trade-driven town.
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Miri
Marketing for Miri's services and industrial economy.
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Day to day we work with Sarawak clients over calls, WhatsApp and shared reporting, and we meet in person from co-working space in Kuching when it counts. Elsewhere in the state — Bintulu, Sri Aman, Limbang — we are happy to talk, we just have not written a page pretending to specialist knowledge we have not earned yet.
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